Today I have my first appointment to set up a book signing.
Like with every other first I’ve been doing since I wrote Inconclusive Death, I’m traveling into unknown territory. It’s a little nerve-racking, but at the same time exciting to be learning more about marketing my book.
I’ve read on the internet about how others do a book signing, so I have a good idea how to go about it. I know I need to pick a place where and when there is high traffic, the more people coming through the better.
Then there is promotion. I have to get the word out and try to get people excited about coming by. That one I’m still working on! A press release could help. A few folks probably still read newspapers, right? Maybe I should give a free book to someone who calls into a radio station? The DJ gets a lot of calls when he has a freebie to give away. Posters, do people take time these days to stop and read a sign on a door? It can’t hurt to try it.
The day of the event, I’ll need an eye-catching display. I’ve never been shy. I won’t have a problem being friendly to the strangers who dare to look my way! I hope to have a few hours of fun talking about my book and what people like to read.
My biggest problem is I don’t know how to set up the book signing with the manager of the store. I hope he has done this before and has some guidelines that work for him! If not, I guess we’ll have to brain storm. I can do that. Wish me luck. I may need it.